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GML 2025 Recap: What's New, What's Rebranded, and What's Just Google Being Google.

Google Marketing Live 2025 was packed with AI updates, but what was actually new, and what was just renamed? We break down the real innovations, what’s worth testing, and what Google conveniently forgot (again: B2B and lead gen, anyone?). Plus, a well-earned shoutout to #PPCChat and why Microsoft Activate may have just done it better.

4M Digital

May 214 min read

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